Christmas in a box

Assignment
Clas Ohlson is gradually and carefully shifting its focus from products to services. How can we highlight this transformation during the busy holiday season?

Challenge
The last couple of days each year  most of us want to put a lot of small stuff on shelves. Candles sticks, miniature Santa Clauses and reindeers made out of hay for instance. The rest of the year, these precious decorations spend their time in boxes in addicts and basements.  Neither practical nor cheap. Especially if you are a student or moved recently. Is there a way around this madness?

Solution
Do you really need to own all your Christmas decorations? Wouldn’t it be better if you just rented them?  Wouldn’t that  be less wasteful, cheaper and leave room for more important things in you basement? Yes it would!