We use Cookies on this website. By using this site, you agree that we may store and access cookies on your device.

Famous Grouse

Famous Skottdagen

Assignment
Once every four years the world is blessed with a leap day. In Swedish this day is called “Skottdagen”. It was high time for the  most famous Scottish whiskey brand in Sweden to claim this day forever!

Challenge
In the world of brilliant puns there are very few challenges. If we have to list one it would be the cold Swedish weather. But then again, nothing is more warming than Scottish whiskey, no?

Solution
The world’s most famous Scot brought then whole band and took to the streets parading from pub to pub. From now on Swedes finally have a reason to celebrate Skottdagen. Every four years.

Idea & Production

Strategy

Activated areas of expertise
Creative PR
Events
Idea
Research and insight

Want to learn more?

Contact:
Erik Höglund

Contact Us

Office
Södra Agnegatan 29,
112 29 Stockholm

New Business
Helena Wittbom
helena.w@shomei.se
+46 709 20 00 04

Erik Höglund
erik.h@shomei.se
+46 706 29 11 85

Career
work@shomei.se

Internship
intern@shomei.se

General Enquiries
info@shomei.se

Kelly AB (556780-5634)